Contact us in Ad Economics / Funda Games / Vertice Tree for more information:

Ad Economics does selected research and special projects on issues which we see important. We promote financial literacy, professional competence in investment services and financial innovation. Ad Economics is established in 2006.

For international clients we can provide services based on our expertise of the Nordic financial services industry and Finland in particular. We produce market research and can introduce local business landscape. We do have exceptional expertise in economics and finance.

In order to see what we think, visit our blog on Finextra.

Our clients are e.g.

  • Pörssisäätiö
  • Arvopaperivälittäjien yhdistys ry
  • NasdaqOMX
  • Valtion Eläkerahasto
  • Yleisradion Eläkesäätiö
  • Eläkevakuutusyhtiö Etera
  • Eläkevakuutusyhtiö Ilmarinen
  • Keskon Eläkekassa
  • Merimieseläkekassa
  • Liikennepalvelualojen Eläkekassa Viabek
  • Alko
  • Neste Oil Eläkesäätiö
  • Markkinointi-Instituutti
  • Aalto Executive Education


Funda Games was established by Professor Markku Kaustia and PhD Atso Andersen in 2007. Our first focus is to promote learning of fundamentals in investing. We have a solid starting point:

“Financial education is increasingly important, and not just for investors. It is becoming essential for the average family trying to decide how to balance its budget, buy a home, fund the children’s education and ensure an income when the parents retire.” …OECD 7/2006:Policy Brief

VerticeTree is a ultra light start-up that develops innovative platforms and applications for the web.

We operate mainly via ventures where we develop marketplaces and other web applications together with other entrepreneurs. We provide business and technical expertise and our partners provide the field expertise and contacts to the markets. We take every project as if it was our own and give it our best thinking so that the goals of the project are achieved most efficiently.

VerticeTree has an academic and consulting background. We offer services in applications of the economics of two-sided markets. Understanding the nature of the platform is very important for the launch of marketplaces that connect to the social web.

Look for management contact in LinkedIn.